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••• J2 Interactions: Growing Healthcare Together | March '25 •••
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The snow is melting, and new things are starting to grow.
I’ve just received my seed order for the year, and I can’t wait to get them started. I don’t have much space to grow things, so I have to be extremely selective in what I can grow and where.
I see the same measured approach in healthcare—when you’re dealing with patient lives, every action must be vetted several times over before being implemented at scale.
That’s why J2 has been looking for safe, practical ways to use AI in healthcare. We want something that helps clinicians, not AI that tries to replace clinicians.
In that spirit, J2 is thrilled to announce a new partnership with Morph, an AI start-up with an impressive NLP (natural language processing) solution that turns handwritten PDFs into structured data. More on that below, but we firmly believe that this new partnership will help optimize processes, especially for those running with lean staffs, and alleviate burnout.
Let’s plant good things and grow healthcare together.
Rachel Warnock 🌱
Director of Marketing

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••••• J2 Insights •••••
Welcome, Brian!
We’re elated to welcome Brian Fives, our new VP of Strategy and Growth, to the J2 team. Brian has more than 30 years of experience in healthcare technology, specializing in software development, sales, and management. He joins us as Joe Rizzo, our VP of Strategy and Growth for 15+ years, is heading into a well-earned retirement in the coming months.
Happy to have you, Brian!
Morph: A Strategic Partnership
We’re delighted to announce that J2 has formed a strategic partnership with Morph, an AI start-up with exciting natural language processing (NLP) solutions for healthcare organizations.
Morph’s offerings relieve the burden of manual data entry and document processing, making it easier to turn handwritten intake forms into structured data. Combined with J2’s extensive healthcare background, the partnership aims to revolutionize healthcare data management through practical and safe AI solutions.
Through this partnership, we aim to address logistical challenges and reduce both clinician and administrative burnout while enhancing the patient experience, especially for underserved communities.
Lou LaRocca, CEO of J2 and George Bosnjak, Morph Co-Founder
Read the Press Release
Ready to Accelerate Your HIE?

Did you join our webinar with Civitas and KONZA?
KONZA shared valuable insights into how Health Information Exchanges can leverage Customer Relationship Management platforms like Salesforce to streamline operations, enhance relationships, and uncover new revenue streams.
During the session, they shared their transformative journey with Salesforce, including how they:
-- Improved management of provider and organization relationships
-- Streamlined contract negotiations and pricing agreements
-- Enhanced tracking of data integration requirements
-- Ensured seamless compliance with Qualified Health Information Network standards
-- Recovered billable accounts to increase revenue
Watch the Replay
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••••• J2 Insider •••••
Highlights from HIMSS
In true InterSystems fashion, they hosted an incredible reception at the Sphere on Monday night, including tickets to the hit show “A Postcard from Earth.” It was a night filled with reunion, friendly faces, great food, and much cheer. Hats off to the InterSystems team for a wonderful kickoff to HIMSS!

Some chose to stay out even later and keep the party going at the J2 Drinks and Darts after-party! Thank you to everyone who joined us—we had a blast and hope you did too!

Then, on Tuesday, J2 CEO Lou LaRocca joined Sean Kennedy, Head of Product for HealthShare at InterSystems, for an interview with Dr. Nic on “News You Can Use,” one of the shows on HealthcareNOW Radio. The two discussed the horizon of healthcare: innovations in interoperability, AI, and support for a better patient experience. They both got a pair of pink socks for their work in making healthcare technology more helpful for both patients and clinicians.
 
It was delightful to spend time with our friends at InterSystems, Civitas, and HL7 Gravity and Vulcan initiatives.
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••••• J2 Industry News •••••
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